Introduction to Econometrics by Hicham and Mohamed Ibnalkadi Econometrics is the application of statistical techniques to comprehend economic issues and test theories. Without evidence, economic theories are mere ideas and might have no bearing on reality. Econometrics is a set of tools that can … [Read more...] about Introduction to Econometrics by Hicham and Mohamed Ibnalkadi
Summary & Analysis of The Culture Code by ZIP Reads
Summary & Analysis of The Culture Code by ZIP Reads What are the three secret ingredients to a winning team? Here's a hint: talent isn't one of them. Author Daniel Coyle shares his secrets to creating a successful organizational culture. Drawing from various examples, Coyle shows that … [Read more...] about Summary & Analysis of The Culture Code by ZIP Reads
Hot Button Marketing, Revised Edition by Barry Feig
Hot Button Marketing, Revised Edition by Barry Feig Consumers buy products for two reasons: the rational reason and the real reason. While your customers may say they want your products because of its features and benefits, their decision to buy is based on emotions, not intellect. This newly … [Read more...] about Hot Button Marketing, Revised Edition by Barry Feig